shop our tees, tanks, crews and trucker caps

(all proceeds go directly back to supporting others)

>> our merch is all over Australia now - and we love nothing more than featuring your images - whether you're choosing less or no beers or supporting a mate - tell us your story? And don't forget to tag us !

We've created a high quality range of classic basics including Tees, Totes, and Tanks - and our new trucker caps. These are selling like hotcakes; so watch for updates. Our merchandise is all about representing inclusivity and social impact with our message. Those of you who have been with us since day 1 will know we have two logos - our ''people'' logo; and our ''letters'' logo. The letters logo is will be what you're seeing on the merch; and this has been done very intentionally to both keep a little mystery around things, and to allow those who are supporting our message or choosing less (or no) beers to be either incognito or to start a discussion, depending on how they feel, or where they're at. Our styles, colours, and cuts are classics only; and that's also very intentional. When you click on the ''CART'' button; you will notice the shirts have their own names. These names are in honour of some special people who have been an integral part of getting SITC from one volunteer (Shanna) to a national charity impacting rural lives far and wide through the message it's ''OK2SAYNO.'' Happy shopping! And remember : TO FEATURE ACROSS OUR SOCIALS & SHOW THAT YOU'RE SUPPORTING A MATE, PLEASE TAG US with the following tags: #sitc #soberinthecountry #OK2SAYNO â€‹


'' There comes a point where we need to stop pulling people out of the river and head upstream to find out why they keep falling in ..... ''

 Desmond Tutu