What is SITC exactly?

Sober in the Country Ltd is a registered national charity from a tiny team with a huge heart. We are pioneering change by leading conversations around the truth about alcohol in rural, regional, and remote Australia. We work in broad scale advocacy and to support rural mates via our Bush Tribe. Read about us in detail here.


How can I contact your founder, Shanna?

Our website booking form or contact forms will get you in touch with Shanna.


Are you Government funded?

No. We choose to retain independence from government funding. Over the past five years of attempts to work with Australian parliament we’ve seen an apathetic and lacking response from our own state and federal leaders when it comes to stepping up in the rural sector. So we are getting on with the job for ourselves to do what needs to be done, thanks to our own self-supporting peer tribe platform which we were able to develop and create and thanks, in 2020, to our philanthropic investors.

What is the SITC Bush Tribe?

It’s the heartbeat of our charity and a strictly members-only, anonymous online ‘’family’’ and space we’ve spent six years curating. Online pages and groups are nothing new, as we all know. But what we’ve done here is to create a secure, web-based platform (not connected to social media or Facebook) which is tailor made and laser-focused on the demographic of hard working rural Australians. Almost 1,000 of us are getting together within The SITC Bush Tribe to have a yarn about cutting back or quitting booze.  It’s strictly monitored and adequate duty of care is a non-negotiable for us. Read more here.


Is SITC an official charity? 

Yes and Yes. We are a registered national organisation and have ACNC approval status, and tax deductible status also. What this means (in layman’s terms) is that we aren’t mucking about here. We are non-negotiable about doing things the right way through SITC for our community and members.  


Can we donate securely?

You can donate securely online here.


How else can I help if I can’t afford a donation?

Our 8 top ways to help are listed here.

Where can we get some merchandise?

Simply follow the link, here https://www.soberinthecountry.org/merchandise


How do I best help a family friend or loved one?

We get this question constantly. For now, SITC focuses on the person ‘in the fight’ but we are constantly looking at ways to better reach out to friends and family, as this is easily our most frequently asked question. The best thing we can do is point you to our resources section here and suggest you contact Al Anon, and start there. PLEASE get as much information and education as possible for yourself, as it’s vital for your own health and safety.


Who is the ‘team’ at SITC?

Currently we have one paid staff member and one full-time volunteer. We have pro-bono legal and accounting support, and philanthropic investors who allowed us to get ahead in 2020. We are seeking funding for urgently needed additional support and part-time staff as our message travels far and wide.

Can I get professional advice or counselling for myself?

No. We aren’t a health service. We cannot give one-on-one advice or quick tips or suggestions. Our charity exists to operate across broad scale advocacy and awareness. Our support is peer-to-peer only. Please read the Terms and Conditions on our website as all is explained there. Our charity is explained here.

rural leaders making it ''ok2sayno''


'' There comes a point where we need to stop pulling people out of the river and head upstream to find out why they keep falling in ..... ''

 Desmond Tutu